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Building Impact into Investment

Lisa Genasci —  March 12, 2014 — 2 Comments

Lisa and Charly Kleissner

Sophisticated Investors like to think their portfolio risk has been carefully mitigated and hedged. For the average portfolio, however, standard risk calculations don’t necessarily include analysis relative to environmental and social  issues an investee company potentially faces, or even resource consumption analysis, yet all can have a significant impact on returns. This is particularly true of a long-term “buy and hold” investment strategy.

By contrast, impact investors believe not only that these factors weigh on a company’s returns, but also a positive screen for companies actively managing these risks can improve a portfolio’s performance.

Speaking in Hong Kong about their own 13-year journey toward an “Impact Portfolio” were Lisa and Charly Kleissner, founders of the KL Felicitas Foundation. As part of their mission, the Kleissners have urged audiences globally to think about how we can better deploy capital to help better steward the planet’s resources. On Tuesday, they spoke at a forum organized by the RS Group, hoping to advance the discussion in Hong Kong.

Today, the Kleissner’s foundation and personal portfolios, managed by San Francisco-based Sonen Capital, are more than 93 percent allocated across four different asset classes to “Impact Investments”, which signal the intent to generate both financial return and “purposeful, measurable, positive social or environmental impact”.

According to “Evolution of an Impact Portfolio: From Implementation to Results“, a report published by Sonen in October last year, the Kleissner’s portfolios have achieved index-competitive risk-adjusted returns, illustrating that, “impact investments can compete with and, at times, outperform, traditional asset allocation strategies, while simultaneously pursuing meaningful and measurable social and environmental impact”.

Their journey toward impact has not been easy, according to the Kleissners, Silicon valley denizens who both worked under Steve Jobs at Apple, among other firms. The process began with dim looks from early investment managers who wanted to focus only on returns.

“We wanted to know about the positive upside for communities, for the environment, from our investments,” Lisa said. “We wanted to make money and have positive impact but our early investment advisors had no idea how to achieve this.”

They sought an advisor who cared about impact. “We didn’t want someone who saw this as simply a job,” Charly said. “We want to change the world not just make money and our investment advisor needed to be a partner in this.”

The results were far-reaching, meaning investment policies needed to become impact investment policies, due diligence restructured, term sheets re-written, new monitoring and exit strategies developed. Sonen Capital was founded in response to this need.

The portfolios the Kleissners ended up with are far from US-centric, with more than 50 percent of investments made globally. Among those are holdings in renewable timber, carbon offsets, water and land use that is respectful of biodiversity. In other words, the Kleissners invest in companies that reflect positive impact. They have opted not to invest in coal-fired power plants or extractive industries.

Three percent of their assets are in early stage direct investments, reflecting their silicon valley, entrepreneurial background. Indeed, the Kleissners efforts to promote the impact sector has included investments of money and their own time in social enterprise incubators. These, and others, the Kleissners like to think of as “catalytic” investments that can lead to change.

Beyond the incubator model to support social enterprise development, the Kleissners  also have invested in helping to build networks of like-minded investors to share due diligence as well as in promoting intermediaries to help develop the impact sector.

“Development of these investor resources is critical,” Charly said, “We want people anywhere to be able to tap into the knowledge”, which is available on the KL Felicitas website.

Measurement, always a difficult discussion, is rigorous across the portfolios, captures trends across the sectors and then includes qualitative analysis, which involves telling the story from the numbers and more.

Charly spoke of impact investment as often an evolution of smarter philanthropy. He also spoke of the importance of collaboration between grantmaking and investment to widen impact, pointing to microfinance as an example of this and to social enterprises that can start life as a nonprofit but move into a more commercial space over time using blended capital.

Speaking in Hong Kong, the Kleissners said, was a learning for them, that having worked with an incubator in India over a number of years, the entrepreneurial context there was more familiar.

In China, where the environmental challenges are substantial and polluting companies numerous, an audience member pointed out that impact might also come from working with conventional companies to change their environmental and social practices, rather than shunning them altogether.

In asia, China, Environment, Hong Kong, impact investment, Philanthropy, pollution, social enterprise , , , , , , , , , ,
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Another Step Toward a Shark Fin Free Hong Kong

Lisa Genasci —  January 18, 2012 — Leave a comment

Yesterday the Shangri-La  took the courageous step of declaring that effective immediately, the group’s 72 hotels and resorts would no longer serve shark fin in any restaurants or at wedding banquets.

The announcement falls under the company’s new sustainable seafood policy, which also includes a decision to phase-out Bluefin tuna and Chilean sea bass in all hotel restaurants within the year.

In a press release, the hotel said that in December 2010 the company initiated the process of becoming shark fin free with the removal of shark fin products from its restaurant menus. “The new policy is a continuation of Shangri-La’s journey towards environmental support,” the release said

This follows the Peninsula Hotel’s decision in November last year to stop serving the soup in its restaurants and at wedding banquets as of January 1st this year.

The hotels should be applauded for their actions, which were not easy in a city that sees 50 percent of the global shark fin trade and where consumption of the soup at special events has been second-nature. Here, shark fin soup is seen as a symbol of wealth and  prestige and consumed most often at weddings and corporate banquets.

Yet as the consumption of the soup has increased in recent years with greater affluence in Asia, shark populations have dwindled.  In some species. populations have declined by as much as 90 percent. As many as 73 million sharks are caught annually, with millions of these believed caught for their fins alone.

Shark flesh is not a  high-value meat, while dried fins can be sold for as much as $300 a pound. A bowl of the soup in Hong Kong can fetch as much as $100. Thus is some cases, shark are finned at sea  with the bodies thrown back to drown in a practice that is both wasteful and cruel.

Bloom, the HK Shark Foundation, WWF and other conservation groups have been working hard in Hong Kong over the past few years to educate consumers and the trade about the ramifications of declining shark populations for our oceans.

The work has included research to understand both the cultural attitudes toward consumption of shark fin soup and the trade in shark products;  educating the hotels on biodiversity issues related to sharks and learning about the challenges of ceasing sales of shark products; encouraging consumers to consider shark fin free weddings; encouraging companies to sign a pledge not to serve shark fin soup at banquets.

Despite a swell action from local and national governments worldwide to ban consumption of shark fin products, the Hong Kong government (consistent with its course of rarely acting in public or conservation interest) has refused to consider any such action – even a ban on serving at official banquets.

In reality, the assumption is that because of the cost, little shark fin soup is actually served at official banquets in Hong Kong and indeed government officials have alluded to this.

Certainly, however, with the growing awareness around threats faced by our oceans, the sense of inevitability of action as shark populations decline, the government must now be feeling the heat.

Last week the HK Marine Products Association was certainly feeling the heat. The trade group placed half-page ads in leading Chinese publications titled (in English translation) “Is eating Shark Fin Guilty?” and arguing  that

  • Shark fin is simply a by-product of the shark fishing industry
  • CITES bans trade in only four species therefore fishing should be allowed in others
  • Any conservation of a species should be based on scientific evidence not emotion
  • States  the MPA uses resources sustainably and contributes to conservation

Clearly, shark fins, for reasons stated above are not by-products of any shark fishing industry and clearly conservation of a species should be based in scientific fact, which exists and is documented: sharks are in significant decline.We would welcome any communication from the MPA related to their sustainable practices and conservation work.

The CITES issue mentioned in the ads is an interesting one and is raised frequently by the MPA, as well as both the HK and Beijing governments, which hide behind the treaty. The main point here is that CITES is not effective in protecting shark species globally and should not be used, counter-intuitively, as a a justification to fish endangered

CITES was drafted as a result of a resolution adopted in 1963 at an IUCN (The World Conservation Union) meeting and entered into force in 1975 as an international agreement. Today, it has 175 signatories.

Its aim: to ensure that the international trade in wild animals and plants does not threaten their survival. The CITES mechanism to achieve this is by placing trade restrictions on species at risk. The Convention is, therefore, undoubtedly an important wildlife conservation agreement.

Yet CITES only includes three species of shark, despite that according to IUCN 143 species are threatened with extinction, either now or in the near future.

So why should a conservation agreement exclude threatened species? The answer lies in the fact that for a species to be bought under CITES trade restrictions, the signatories must vote.

In 2010, for example, six shark species were proposed for inclusion in CITES. Countries with vested interests in the shark trade, such as Japan, bargained with fellow signatories to ensure that highly lucrative species, albeit critically endangered, were not included in the Convention’s regulatory appendices. Science and sustainability clearly gave way to commercial interests.

In Hong Kong, CITES remains the only mechanism for regulating the shark fin trade and to make matters worse its implementation is unclear.

The Agricultural, Fishery and Conservation Department (AFCD) of the Hong Kong government is responsible for monitoring the trade in endangered plant and animal species.

Currently, visual identification is a commonly used to identify imported plants or animal species. While this may be appropriate for many species, it is extremely difficult, in practice, to determine the shark species from a fin without the carcass, and even more difficult if the fin has been bleached or processed. It is understood that AFCD do not carry out any DNA analysis.

Thus, CITES clearly is not an effective mechanism to monitor the shark fin trade in Hong Kong.

Scientific research based on DNA testing shows that in 2006 approximately 40% of the auctioned fin weight in the Hong Kong market came from 14 shark species listed on the IUCN Redlist of Threatened species.

So bravo to the Shangri-La and the Peninsula hotels for taking action, the 112 companies in Hong Kong that have signed the WWF pledge not to sell or buy shark fin as part of their corporate activities.

Going shark free is a groundswell here and abroad that we certainly hope will continue in time to save the apex predators and our oceans.

In asia, cultural preservation, Environment, Fish, Food, Hong Kong, Marine, Philanthropy, pollution, shark finning, sharks , , , , , , , , ,
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A Beginning…..

Lisa Genasci —  January 10, 2010 — 1 Comment

It seems a moment, one of those zeitgeist moments when people start to question the status quo, they look around for what is wrong, what might work better and they seek change. What better time to start blogging about a field that desperately needs innovation, needs one of those zeitgeist moments, needs transformation: philanthropy.

Still, in this blog, just because I believe we are in a moment of transformation, I decided against using the tag philanthropy, but instead to focus on social business, which seems more fluid. I thought also that it would be worthwhile to start with a recurring and vital topic, why so little risk tolerance in the social sector at a moment when need is so great?

I recently completed an excellent week-long social entrepreneurship course at Insead in Singapore. The participants were fantastically interesting, the discussion great and the professors, from Insead’s Singapore and Fontainebleu campuses, top notch. The theme of risk aversion emerged as the bottleneck for all of us. We all identified a lack of patient risk capital in the social business sector.

Today, I found an excellent blog entry and discussion on the topic here:  http://socialentrepreneurship.change.org/blog/view/ philanthropic_capital_needs_to_take_more_risks. Nathaniel Whittemore also asks the question why the risk aversion?

I believe that in recent years many have fallen into the trap of trying to over-assess our impact, which of course can be measured in so many ways.  Many organizations feel compelled to bend programs to meet targets rather than respond to real need in new ways. As Whittemore points out, perhaps the overriding form of measurement is overhead costs, which may or may not mean anything depending on how a non-profit organization addresses a particular social problem. Inevitably, some forms of interaction with a community will be more costly than others – particularly those that involve needed and lengthy due diligence, consultation or interaction with the people the organization is hoping to serve. Presumably its exactly this constituency that can best inform or generate innovation?

The other factor limiting risk tolerance in the sector might be the potential reputational risk involved with funding a start-up initiative. This certainly springs from the real concern that a foundation must be careful with donor funds since presumably those have been hard-earned and shouldn’t be “wasted.” Part of the problem, here, though is the emphasis on maintaining the donor stream and the belief that publicized errors might scare away future support. The easy route then is to fund the tried and tested, the organizations that everyone knows – safety in numbers. If something goes wrong, it goes wrong for everyone “invested.” No one’s reputation is really at stake.

I am constantly surprised by the lack of risk and innovation in the wide field of philanthropy and indeed in the act of giving itself for most people. Even entrepreneurs or those who in their for-profit lives spend real time thinking about securing a financial return, often do not consider this when investing philanthropically. They prefer to give safely regardless of how those funds are used or to what end.

In Philanthropy , , ,
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